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How to track progress in your sales process
You may be among the thousands of people who work hard to plan and execute a clear sales process. You prospect, qualify, approach, present, respond, close and follow up. You know the process and you do the process. How’s it going? If you’re not sure, you’re in good company. Here...
Read More...Blog / VALCORT DNANeed business referrals? Ask for help
Occasionally, a customer will take the initiative to refer your company to a contact because of the good work you’ve done for them. That’s fabulous. They may need a nudge, though, and it’s important to ask your customers to openly acknowledge how important your company is to them. #34 of...
Read More...Blog / VALCORT DNA5 Keys to Successful Outreach
Here are five of Valcort’s 35 Keys to Business Growth that address the challenge of reaching out to your publics. Take a look. Making the Best of Customer Touchpoints # 5 Have a fully coordinated, customer sales approach, drawing a customer into an engaging relationship at every point of contact. Executing...
Read More...Blog / VALCORT DNAThe Value of Being Creative
For the last three years, we have been exploring Valcort’s 35 Keys to Business Growth--specific practices to advance your business, five each in seven VALCORT disciplines: V—Values and Vision A—Assets and Associations L—Lens on market, customers, and competition C—Creative O—Outreach R—Relationship T—Tracking Here are links to all five articles on...
Read More...Blog / VALCORT DNA12 tips for making your vendors partners
When we look at vendor transactions, the language isn’t particularly warm, and it usually doesn’t describe a relationship in which everyone is valued and comes away whole and satisfied. “Companies use vendors to provide services” “Service providers fill customer orders “ Valcort’s #30 Key to Business Growth calls for a...
Read More...Blog / VALCORT DNALeveraging assets for growth
In these columns over the last few years we have been discussing, one by one, the 35 Keys to Business Growth. There are five of these keys, or practices, in each of the 7 VALCORT disciplines. We are now down to the last 7; one in each of the VALCORT disciplines. Here...
Read More...VALCORT DNAVision and the North Star: Certainty in Uncertain Times
Casting about on the open seas or escaping a hostile force through an unmarked wilderness, your circumstances can change dramatically by the minute. To head confidently in the right direction, you can focus on the North Star for your bearings and to make the decisions that will bring you to...
Read More...VALCORT DNAValcort’s 35 Keys to Business Growth: Values and Vision
If you are new to The Valcort Group, you may not know that our consulting strategy is easy to find—it’s our name. Valcort is an acronym for the 7 disciplines that drive, guide, and measure business growth. V-A-L-C-O-R-T V -- Values are the foundation, for the values we hold drive the choices we...
Read More...Blog / VALCORT DNAConversations on Business Growth
35 Keys to Business Growth from The Valcort Group There are many ways to grow a business. And with history as a guide, we’d say there are many more ways to fail. We have ideas on both how to succeed and how to avoid the pitfalls. We start with 35, and you...
Read More...Blog / VALCORT DNAPay attention: The importance of tracking marketing results
Paying attention is important. In many ways. Identity security, for instance. Identify theft affects a staggering 7 percent of the population annually, according to the U.S. Bureau of Justice Statistics, and totals more than $25 billion annually in financial losses to the U.S. economy. Due to its emotional impact and resulting...
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Innovation: Using ‘blockchain’ to extend micro loans in Kenya
The Innovation of the Day from trendwatching.com Twiga Foods in Kenya, a platform helping farmers distribute produce to food stalls, partnered with IBM to extend microloans to...
Read MoreEarning trust, the essential currency of commerce
What is the most important asset for success in business? A new idea? A strong team? Lean manufacturing? A sales plan? A huge email list...
Read More7 new business trends we’re seeing in 2018
Millennials welcome generation Z America’s youngest generation, “Gen-Z” (those born after 1998), are now entering their formative years and rising in influence. At nearly 70 million...
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