Posts Tag: Valcort 35 Keys to Business Growth

Blog / VALCORT DNA

How to track progress  in your sales process

You may be among the thousands of people who work hard to plan and execute a clear sales process. You prospect, qualify, approach, present, respond, close and follow up. You know the process and you do the process. How’s it going? If you’re not sure, you’re in good company. Here...

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Blog / VALCORT DNA

Need business referrals? Ask for help

Occasionally, a customer will take the initiative to refer your company to a contact because of the good work you’ve done for them.  That’s fabulous.  They may need a nudge, though, and it’s important to ask your customers to openly acknowledge how important your company is to them. #34 of...

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Blog / VALCORT DNA

5 Keys to Successful Outreach

Here are five of Valcort’s 35 Keys to Business Growth that address the challenge of reaching out to your publics. Take a look. Making the Best of Customer Touchpoints # 5 Have a fully coordinated, customer sales approach, drawing a customer into an engaging relationship at every point of contact. Executing...

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Blog / VALCORT DNA

The Value of Being Creative

For the last three years, we have been exploring Valcort’s 35 Keys to Business Growth--specific practices to advance your business, five each in seven VALCORT disciplines: V—Values and Vision A—Assets and Associations L—Lens on market, customers, and competition C—Creative O—Outreach R—Relationship T—Tracking Here are links to all five articles on...

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Blog / VALCORT DNA

12 tips for making your vendors partners

When we look at vendor transactions, the language isn’t particularly warm, and it usually doesn’t describe a relationship in which everyone is valued and comes away whole and satisfied. “Companies use vendors to provide services” “Service providers fill customer orders “ Valcort’s #30 Key to Business Growth calls for a...

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Blog / VALCORT DNA

Leveraging assets for growth

In these columns over the last few years we have been discussing, one by one, the 35 Keys to Business Growth. There are five of these keys, or practices, in each of the 7 VALCORT disciplines.  We are now down to the last 7; one in each of the VALCORT disciplines. Here...

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VALCORT DNA

Vision and the North Star: Certainty in Uncertain Times

Casting about on the open seas or escaping a hostile force through an unmarked wilderness, your circumstances can change dramatically by the minute. To head confidently in the right direction, you can focus on the North Star for your bearings and to make the decisions that will bring you to...

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VALCORT DNA

Valcort’s 35 Keys to Business Growth: Values and Vision

If you are new to The Valcort Group, you may not know that our consulting strategy is easy to find—it’s our name. Valcort is an acronym for the 7 disciplines that drive,  guide, and measure business growth. V-A-L-C-O-R-T V -- Values are the foundation, for the values we hold drive the choices we...

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Blog / VALCORT DNA

Conversations on Business Growth

35 Keys to Business Growth from The Valcort Group There are many ways to grow a business. And with history as a guide, we’d say there are many more ways to fail. We have ideas on both how to succeed and how to avoid the pitfalls. We start with 35, and you...

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Blog / VALCORT DNA

Pay attention: The importance of tracking marketing results

Paying attention is important. In many ways. Identity security, for instance. Identify theft affects a staggering 7 percent of the population annually, according to the U.S. Bureau of Justice Statistics, and totals more than $25 billion annually in financial losses to the U.S. economy. Due to its emotional impact and resulting...

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