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Testing the new growth market
Although the last year has been one of the most contentious political years in memory, in business there are signs that new policies may be creating a growth environment that will benefit both small and large companies. How do you view the outcomes of the last year, and how they might...
Read More...Blog / VALCORT DNAConversations on Business Growth
35 Keys to Business Growth from The Valcort Group There are many ways to grow a business. And with history as a guide, we’d say there are many more ways to fail. We have ideas on both how to succeed and how to avoid the pitfalls. We start with 35, and you...
Read More...VALCORT DNADelivering Value at Every Point of Contact
Can you think of the last time you were amazed by your experience as a customer? If it involved a product, its performance probably exceeded your expectations, time and time again. If it was a service, the personal contact most likely left you feeling like someone who matters, or amazed...
Read More...BlogCould Toyota Salvage its Image with a Logo Refresh?
Toyota has beefed up their advertising in Q1 of 2010 with the hope of off setting some of the hot press surrounding their recalls. The automotive giant is still reeling from the recall of their Avalon, Camry, Highlander Hybrid, Highlander, Prius, Truck, Corolla, Matrix, and Venza product lines. The consumer outcry has...
Read More...BlogQR codes can track your direct mail
The QR code technology, created in 1994 by the Japanese company Denso-Wave, is revolutionizing the advertising marketplace on a global scale. You will see this technology all over Asia but it just starting to gain traction in the US market. QR codes are a 2 dimensional bar code that enables the creator...
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Innovation: Using ‘blockchain’ to extend micro loans in Kenya
The Innovation of the Day from trendwatching.com Twiga Foods in Kenya, a platform helping farmers distribute produce to food stalls, partnered with IBM to extend microloans to...
Read MoreEarning trust, the essential currency of commerce
What is the most important asset for success in business? A new idea? A strong team? Lean manufacturing? A sales plan? A huge email list...
Read More7 new business trends we’re seeing in 2018
Millennials welcome generation Z America’s youngest generation, “Gen-Z” (those born after 1998), are now entering their formative years and rising in influence. At nearly 70 million...
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