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The Sharp Edges of Strategy and Business
Sorting through some of my father’s tools yesterday, I ran into three old auger bits. Rusty as they are, they are impressive tools, intentionally designed, and carefully made by a metal-worker with one purpose in mind: to help a carpenter make a hole. Running my fingers over a 75-year-old, rusty...
Read More...BlogTwitter me this Batman?
No doubt, Social Media is THE hot topic. I attended a major conference last week…a top-notch event that I will attend again. What I found quite intriguing was all the real-time tweeting… The conference had people continually tweeting during each speaker’s presentation. These tweets displayed on gigantic screens located adjacent...
Read More...BlogCould Toyota Salvage its Image with a Logo Refresh?
Toyota has beefed up their advertising in Q1 of 2010 with the hope of off setting some of the hot press surrounding their recalls. The automotive giant is still reeling from the recall of their Avalon, Camry, Highlander Hybrid, Highlander, Prius, Truck, Corolla, Matrix, and Venza product lines. The consumer outcry has...
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