Posts Tag: Leadership

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QR codes can track your direct mail

The QR code technology, created in 1994 by the Japanese company Denso-Wave, is revolutionizing the advertising marketplace on a global scale. You will see this technology all over Asia but it just starting to gain traction in the US market. QR codes are a 2 dimensional bar code that enables the creator...

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Innovation: Using ‘blockchain’ to extend micro loans in Kenya

The Innovation of the Day from trendwatching.com Twiga Foods in Kenya, a platform helping farmers distribute produce to food stalls, partnered with IBM to extend microloans to...

Earning trust, the essential currency of commerce

What is the most important asset for success in business? A new idea? A strong team? Lean manufacturing? A sales plan? A huge email list...

7 new business trends we’re seeing in 2018

Millennials welcome generation Z America’s youngest generation, “Gen-Z” (those born after 1998), are now entering their formative years and rising in influence. At nearly 70 million...