X

  • Jim Jewell
  • This author has yet to write their bio,
    just enjoy in the entries below.
Marketing trends that will impact your business in 2015

Marketing trends that will impact your business in 2015

Management guru Peter Drucker said that “attempting to predict the future is like trying to drive down a country road at night with no lights while looking out the back window.” That has stopped almost no one from doing it, and in fact we all make decisions, major and minor, in business and all of life, based on our understanding—puny though it may be—of what the future holds. With all of this in mind, we’ve scoured the business and marketing worlds to put together a list of 7 important predicti...

Read More »
This Week’s Business & Management News from the Nonprofit Sector

This Week’s Business & Management News from the Nonprofit Sector

Buzzwords to Watch in 2015 What will catch the ear of nonprofit and foundation leaders in 2015?  Perhaps Internet of Things, Smart Cities and a dozen other, one keen observer postulates. The Ups and Downs of Charity at the Checkout Counter Research indicates that, in general, checkout-donation efforts do not drive sales. But that’s not to say they don’t do good or have merit. 5 Basic Steps to the Truth Ah, how much simpler life would be if we could always get to the truth right away. Cutting thr...

Read More »
This Week’s Trending Business Stories 12-15-14.

This Week’s Trending Business Stories 12-15-14.

A quick look at popular stories on business Websites this week.  15 Ways to Overcome Procrastination and Get Stuff Done 15 techniques to fight your tendency to procrastinate. For example, don’t set unreasonably ambitious goals. Facing the impossible is paralyzing and you won’t end up doing much of anything. --Entrepreneur Business Leaders Sizing Up GOP Presidential Candidates for 2016 Some handicappers are sizing up the Republican presidential field with some expectation that it could produce a...

Read More »
For product success, make what people want

For product success, make what people want

Valcort 35 Keys to Business Growth: #9 Develop only products and services that are high priorities for current and future customers. There are a lot of candidates for the worst product launch in American history. Rejection of the heavily promoted but underwhelming Edsel in 1957 made the name of the car synonymous with failure. New Coke broke the “do no harm to my brand” rule and was turned away in 1985. Many others rival these product busts (see our post 25 Big American Product Flops). But leave...

Read More »
25 Big American Product Flops

25 Big American Product Flops

1. Edsel In 1957, Ford launched the Edsel, a car the company billed as hot and revolutionary, Problem: It turned out to be sort of "blah."Ford was enormously successful in building high expectations for the forthcoming Edsel, but America was equally disappointed. The Edsel tanked. It became a national joke, the car that launched a million punch lines. By November 1959, when Ford finally mercy-killed the Edsel, it had lost an estimated $250 million -- nearly $2 billion in today's dollars. “As it...

Read More »
‘Giving Tuesday’ phenomenon and other nonprofit stories of the week

‘Giving Tuesday’ phenomenon and other nonprofit stories of the week

What is #GivingTuesday? We have a day for giving thanks. We have two for getting deals. Now, we have #GivingTuesday, a global day dedicated to giving back. On Tuesday, December 2, 2014, charities, families, businesses, community centers, and students around the world came together for one common purpose: to celebrate generosity and to give. #GivingTuesday was founded in 2012 by New York’s 92nd Street Y in partnership with the United Nations Foundation. With a team of influencers and founding par...

Read More »
22 of the Best Mission Statements in the World

22 of the Best Mission Statements in the World

The main purpose of a mission statement is to clearly and concisely answer the question, “Why do we exist?” and to lay out your overall company goals and how you will achieve them. And it does it all in a quick, easily understood – and easily shared – statement. To write an effective mission statement:  Be short and easy to repeat Focus a product or service on a specific problem Put a unique stake in the ground Set an audacious goal Feature an action verb How do you think these 22 measure up? ...

Read More »
This Week’s Trending Business Stories 12-2-14

This Week’s Trending Business Stories 12-2-14

The art of online apologies and why Elizabeth Lauten failed miserably at hers: The apology was what people who have been caught say. It carries this hard-to-shake implication that she was not REALLY sorry about what she wrote, but instead was sorry that people were outraged by it.  Here are tips on making an apology sound, well, real.  –Forbes Coca-Cola wants to buy the world a milk:  Unlike soda pop, the U.S. milk industry remains highly fragmented with few recognizable brand names.  But Coca-C...

Read More »
Fascinating News from the Nonprofit Sector

Fascinating News from the Nonprofit Sector

Venture Philanthropy:  $3.3 Billion Investment Payout for Cystic Fibrosis.   The Cystic Fibrosis Foundation (CFF) cashed in on one of its biggest venture philanthropy efforts, selling future royalty rights for $3.3 billion — 10 times the revenue that the charity typically generates in a year. “This is a transformational moment for the foundation and the entire CF community,” Robert J. Beall, Ph.D., CFF’s president and CEO. CFF helped to fund development by Boston-based Vertex Pharmaceuticals, In...

Read More »
This week’s trending business stories

This week’s trending business stories

Popular posts that impact you and your business Top 10 Stores For Best Black Friday Deals (Surprise: Not  Walmart!) – Forbes.   The personal finance site WalletHub surveyed 5,525 Black Friday ad scans from 22 of the country’s biggest U.S. retailers. Their results show mall stalwarts JC Penney and Macy's offering the most impressive savings. Read the article.   Economic impact of aging countries – The Economist   “There simply is a limit to the extent to which we can save today in exchange...

Read More »
1 2 3 4 5 6 7 8

The Valcort Group

Providing strategic marketing for measurable business growth.

Customize

Customize

Header Style Horizontal Vertical